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Starter gives you the tools to turn website visitors into quote requests, manage new leads, and follow up faster.

Everything you need to capture leads, stay organized, and follow up faster.

Starter includes

  • Instant Quote Widget
  • Lead Dashboard
  • Website Concierge
  • Lead Follow-Up Tools

Instant Quote Widget

Add a smart quote experience to your website so homeowners can get a preliminary estimate and become a lead before they leave.

  • Instant weekly, monthly, and seasonal quotes
  • Captures name, phone, email, and pool details
  • Estimates prices based on your rules
  • Works on modern websites with a simple embed
Try the sample quote widget

Lead Dashboard

See every lead in one place, track where they came from, and know who needs your attention next.

  • Lead list with status and source
  • Contact details in one view
  • Track quote requests and follow-ups
  • Know what's working at a glance

Website Concierge

Paid Starter includes a lead-generating pool service website built for your business, with your Instant Quote experience already included.

  • Customized for your business
  • Built to generate quote requests
  • Instant Quote experience included
  • Hosting included while your qualifying subscription is active
  • Optimized for pool service companies
See a sample website

Lead Follow-Up Tools

Stay on top of every opportunity with lead statuses, reminders, and simple follow-up tools.

  • Track new lead follow-ups
  • Mark leads as contacted or closed
  • Reminder notifications
  • Keep opportunities from slipping through

Email Lead Notifications

Know when a new lead comes in so you can follow up while they are still thinking about pool service.

  • Instant email alerts for new leads
  • Lead summary with contact info
  • Know right away so you can respond fast
  • Simple, reliable delivery

Lead Source Tracking

Know where your leads came from, including your Instant Quote widget and Website Concierge site.

  • See the source of each lead
  • Track Website Concierge leads
  • Filter leads by website
  • Keep attribution attached to the lead

Coming later

These features are planned for future releases and are not included in Starter today.

Coming later

AI Phone Receptionist

Planned AI phone answering to help capture caller details and reduce missed opportunities.

  • Answer common incoming calls
  • Capture caller details
  • Help capture details about new service inquiries
  • Summarize calls for follow-up
Coming later

AI Website Chat Assistant

Planned website chat to help answer common questions and capture new leads.

  • Answer common customer questions
  • Explain services and service areas
  • Capture lead information
  • Help route visitors to the next step
Coming later

Missed Call Text Back

Planned automatic text follow-up when a call is missed, helping you reconnect with leads faster.

  • Follow up automatically after missed calls
  • Help recover leads before they move on
  • Keep missed-call opportunities from slipping through the cracks
Coming later

Review Generation

Planned review follow-up tools to make it easier to ask happy customers for Google reviews.

  • Send review requests
  • Help improve your Google Business Profile reputation
  • Make review follow-up easier
  • Build trust with future customers
Coming later

Pool Problem Analyzer

Planned AI-assisted issue intake to help summarize what a customer is experiencing before you follow up.

  • Customer describes the pool issue
  • Optional photo upload
  • AI summarizes the reported problem
  • Creates a clearer service request

Ready to capture more pool leads?

Start your free trial, customize your Instant Quote experience, and begin capturing leads.